Food & Drink Customer Centricity
In recent years, product variety in the food & beverage industry has exploded and competition has become intense.This white paper highlights the challenges the food and beverage industry faces and the need to evolve to a changing customer and evolving market conditions. The discussion highlights three key areas:
- Importance in becoming more demand-driven and customer centric.
- Issues faced by food and beverage manufacturers.
- Making customer centricity a reality.