Demand Sensing​

Demand Sensing provides critical visibility and creates sales opportunities, enabling proactive management instead of firefighting. Accurately forecasting consumer demand is a never ending challenge — with companies struggling to respond to changing market conditions and customer needs. Traditional forecasting methods often miss sudden shifts or emerging trends. Additionally, changing product mix and the proliferation of sales channels adds complexity, as consumer preferences and buying patterns evolve rapidly. Integrating and analyzing diverse data sources to generate actionable insight requires AI and advanced analytics.

Logility’s Demand Sensing takes into account the demand plan, current orders, channel inventory, sell out and POS. Leveraging AI, current demand signals, and this data enables companies to swiftly adapt to potential disruptions and changing demand. Demand Sensing enables the agility companies need to enhance inventory management, reduce stockouts, minimize excess inventory costs, and ultimately improve customer satisfaction by ensuring products are available when and where they are needed most.