The consumer is king for consumer packaged goods (CPG) companies like yours. As consumers’ needs, shopping habits, and preferences changed greatly during the pandemic, the industry found itself in reactive mode. But being proactive can set you up for greater resiliency and success.
Amid ongoing market volatility, learn:
- How a life cycle planning solution empowers you to forecast product demand accurately
- Why analyzing pricing and promotion enables informed decisions and better responses to demand dips and spikes
- How a combination of processes, data and technology drives more optimized inventory