Demand Planning Segmentation – Aberdeen


While some industries are less likely to use demand segmentation than others, this Aberdeen research report (based on a survey of 142 supply chain professionals across various industries) indicates that those with demand segmentation capabilities have a significant edge in their demand planning decisions, while achieving superior results in areas like customer service, forecast accuracy and return on investment. Download this white paper to learn valuable insights, including how segmentation users have a large improvement in their return on net assets.